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A software product by Oranaa

SECOND EYE

Performance Audit & Business Intelligence Platform

See What Your Reports Don't Show

An AI-powered audit layer for marketing teams in the MENA region. SECOND EYE reads your ad accounts directly and tells decision-makers, in Arabic and English, what is really happening with their budget.

  • Meta
  • Google Ads
  • TikTok
  • Snapchat
  • Arabic + English reports
SECOND EYEConfidential
Creative performance
Which ads earn attention
What went well
Audience targeting
Where the budget is going
Needs improvement
Tracking and measurement
Whether results are counted correctly
What went wrong
Lead follow-up
What happens after the click
Needs improvement

Illustration of the report layout

4ad platforms audited
2report languages: Arabic and English
3status levels on every finding
May 2026live with clients since
The problem

Your report shows activity. It rarely shows what went wrong.

Business owners pay for advertising every month and receive reports they cannot question.

The blind spot

Reports written by the people being measured

The agency or media buyer who spends the budget is usually the one who reports on it. The owner sees the numbers that were chosen for them.

The gap

Issues hide inside the ad account

Tracking that is not set up correctly, budget going to the wrong audiences, tired creatives and weak follow-up all sit below the surface of a monthly PDF.

The language

Decision-makers need it short, and in Arabic

Clinic owners and hospital managers are busy, and many prefer Arabic. Long English dashboards go unread, so decisions are made without the facts.

The product

How SECOND EYE works

An independent audit of your ad accounts, run by AI agents and reviewed by our team, delivered as a clear report you can act on.

1

Connect

SECOND EYE connects to your ad accounts and reads campaign, audience, creative and spend data directly from the source.

Platforms: Meta, Google Ads, TikTok, Snapchat
2

Audit

AI agents review performance and surface what standard reports miss. Tati, our AI Performance Manager, leads each audit.

Method: AI agents, reviewed by our team
3

Report

You receive a confidential report that states plainly what worked, what failed and what to fix next.

Output: Arabic and English, marked Confidential
What you get

Every finding carries a clear status

No jargon and no vanity numbers. Each point in the report is marked so every reader knows where to look first.

What went well

The parts of your advertising that are working and worth protecting or scaling.

Needs improvement

The parts that deliver results but leave money on the table, with the change we recommend.

What went wrong

The problems that cost you budget today, explained in plain language with the fix.

  • Tracking and measurement
  • Audience targeting
  • Creative performance
  • Budget allocation
  • Lead follow-up
Built in-house

A marketing company with its own software house

SECOND EYE is designed, built and operated by Oranaa's in-house software team.

It grew out of the audits we were already running for our own clients. We turned that work into a product: AI agents that read the ad accounts, a review step by our performance team, and a report format built for busy decision-makers.

The same team builds websites, mobile apps, e-commerce stores and custom systems for our clients.

See our software development work
  • AI agents and automationThe engine behind SECOND EYE
  • Web platformsLaravel and WordPress
  • Mobile appsFlutter
  • E-commerceShopify, Magento, WooCommerce
  • Custom systemsBuilt around your operations
  • UI and UX designProduct design in Arabic and English
Where the product is going

Live today as a service. Becoming a product you use on your own.

Live

Agent-led audit service

  • Audits run by AI agents with human review
  • Four ad platforms covered
  • Reports in Arabic and English
Next

Self-serve platform

  • Automated recurring audits
  • A client dashboard for results over time
  • Arabic-first reporting
Planned

Audits you can listen to

  • A short spoken Arabic summary with every report
  • Voice notes captured as written briefs
  • The answer in two minutes, without opening a file

Get an independent second look at your ad spend

Tell us which platforms you advertise on, and we will show you what your reports don't.

Request an audit
SECOND EYE · Powered by Oranaa Marketing Services L.L.C · Dubai, United Arab Emirates
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